Whenever I have the chance to incorporate fiber arts into my design work, I take it. That passion is exactly what led me to the Quilt Index rebrand, a project that was not only creatively fulfilling but also informed by my own fine arts practice. Quilting carries a rich legacy, filled with powerful imagery and cultural resonance, and it was a joy to tap into that history.

With this rebrand, my goal was to infuse the visual identity with a sense of youthful energy and contemporary relevance, because, let’s face it, quilting is cool.